Houzz Releases Reputation Management Guidebook

By Zach Williams

Houzz recently released a Guidebook with 10 Best Practices for Reputation Management. You can
get your copy here.

You put a lot of time into your Houzz profile, it’s time you started seeing a better return on your investment. Don’t be afraid to reach out to past clients and ask them to review your work on your Houzz profile. Online reviews are one of the top influencers that encourage DIYers to make a purchase. Having satisfied customers do a quick write-up about their experience with you has the potential to make a big impact.

While Houzz is far from rivaling Pinterest for inspirational searches, it is a great resource for consumers looking to find out more about specific contractors and designers. So your time would be better spent building reviews and showcasing your projects in Houzz and using Pinterest to inspire potential clients that can then find out more about you on Houzz.

One important point the guide offers is using the discussion board to highlight your skills that aren’t mentioned in your online reviews. All the discussions you participate in become part of your profile, so future browsers will know where you’re adding to the conversation. They suggest looking in the
Advice section to see if there are any unasnwered questions in your area of expertise. Your answers can potentially be seen by tens of thousands of users who have similar questions. So putting in time on the discussion board is a great way yo bring exposure to your profile and your brand.

Checkout the
Guidebook for yourself and let me know what you found to be the most helpful. You can also checkout my other article on Houzz Marketing Strategies for even more ways to get your profile noticed.

Zach Williams is the Founder and Creative Director for Venveo, a digital marketing agency. Zach has logged countless hours creating strategies and developing brand loyalty for Home Improvement brands. Follow him on
Twitter or find him on LinkedIn

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